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Markate alternatives for small contractors

Markate is a CRM, scheduling, estimating and marketing app for owner-operators, priced by headcount. It is closer to the one-truck end than most platforms, and it bundles more than a bid tool does.

Markate first, then four alternatives, each with the price from its own pricing page as of October 17, 2026, what it is built for, and who it fits. BidWriter Pro is ours.

Markate

Price: Owner Operator is $49.95 a month billed monthly, or $45.95 a month paid yearly ($551.40 upfront). Team is the same base plus $5 a month per employee. Some features are tagged Paid Feature and billed separately. Fourteen-day free trial, no card. Read from markate.com/pricing on October 17, 2026.

Setup: An afternoon. Customers, services, and the marketing pieces if you use them.

Pick it if
  • You want email and text marketing campaigns and a CRM in the same app as your estimates.
  • You schedule your own jobs and want them on a calendar with reminders.
  • You will add employees at $5 each.
Not the one if
  • You want a bid tool, not a CRM, and $29 instead of $49.95.
  • You want the customer to sign and pay the deposit from a text with no app.
  • You want one flat price with no Paid Feature tags.

Markate's pricing page, read October 17, 2026

BidWriter Pro

Price: $29 a month, charged monthly, or $290 for a year. One plan. Unlimited estimates, e-signature, follow-ups, card deposits and balances, invoices, packages, photos, and job dates. 30 days free, no card.

Setup: About two minutes. Type the job the way you would text it and send it.

Pick it if
  • You write your own bids, on your phone, between jobs.
  • You want the customer to sign and pay a deposit from a text, without an app or a login.
  • You want one flat price with nothing to add on.
Not the one if
  • You schedule and dispatch crews.
  • You bill the same customers every month.
  • You need QuickBooks kept in sync.

Our pricing, all of it

Jobber

Price: For one user: Core is $49 a month billed monthly, or $29 a month if you pay $348 for the year upfront. Connect is $139 and Grow is $199 billed monthly. With a crew of 2 to 5 there is no Core plan: Connect is $199 and Grow is $299 billed monthly. Add-ons such as the Marketing Suite ($99 a month) are separate.

Setup: Hours. Price book, templates, client import, team settings, and a learning curve across a dozen screens.

Pick it if
  • You have two or more crews to schedule and dispatch.
  • You need invoicing, time tracking, and payroll-style reporting in one place.
  • An office manager runs the software.
Not the one if
  • You write bids on your phone between jobs and want them out in two minutes, which it does not do.
  • You want the customer to sign and pay a deposit without logging into anything, which it does not do.
  • You want one flat price with nothing to add on, which it does not do.

Jobber vs BidWriter Pro

Housecall Pro

Price: Their pricing page lists the Basic plan for one user at $59 a month billed annually, and says that saves $20 a month over paying monthly. Plans for larger teams are shown after a short quiz on their site. Read from housecallpro.com/pricing on September 20, 2026; check theirs before you decide.

Setup: An afternoon. Business profile, price list, tax rates, and the app on your phone before the first estimate goes out.

Pick it if
  • You want scheduling, dispatch, and estimates in one app and plan to hire.
  • You value a big peer community and coaching programs.
  • You already invoice through software and want everything under one login.
Not the one if
  • You want the proposal written from your own words, which it does not do.
  • You want sending, follow-ups, e-signature, deposit, and balance collection with about five minutes of setup for card payments, which it does not do.
  • Twenty-nine dollars, flat, is the whole bill, which it does not do.

Housecall Pro vs BidWriter Pro

Joist

Price: Billed monthly: Basics $10 a month (up to 5 documents a month), Pro $17, Elite $32, and Run $70 at an introductory price (listed at $100), which adds job organizing and scheduling. Annual plans get two months free. A call-answering add-on starts at $49 a month. Read from joist.com/pricing on September 20, 2026; check theirs before you decide.

Setup: Minutes. It is an app on your phone.

Pick it if
  • You send fewer than five estimates a month and $10 is the right price.
  • Your bids are long line-item lists priced from a saved item list.
  • You want to offer homeowner financing, or take PayPal and Venmo through the app.
Not the one if
  • You want to type the job the way you would text it and have the proposal written from that, which it does not do.
  • You want opened and signed alerts, automatic follow-ups, and a way for the customer to ask for changes, which it does not do.
  • You want the deposit collected at signing and the balance requested with one tap, which it does not do.

Joist vs BidWriter Pro